What You Need Versus What You Want… (Read Time: 2 min.)

settleAs a woman entrepreneur, what’s the difference between what you NEED and what you WANT?

Is there even a difference?

Half of getting what you want comes in knowing what you deserve.

The other half comes in being able to distinguish the timing, quality and extent to which you choose the need versus the want in any given situation.

Let me give you a few examples…

As a woman entrepreneur, do you NEED business cards?  Or do you WANT them?

Do you NEED to go to networking events or do you WANT to?

Do you NEED to spend six months paying someone thousands of dollars creating your “personal brand” or do you WANT to?

Keep in mind: there are no right or wrong answers but there are optimal choices for YOU…

Get to the core of what you NEED so you can define the extent of what you WANT.

Literally pull out a sheet of paper, draw a line down the middle and, on the left hand column write: “What I WANT in my business” and on the right hand column write, “What I NEED in my business.”

Creating a simple list like this will help you decide what to say ‘Yes’ to and what to say ‘No’ to.

Far too often, we say ‘Yes’ to things we think we need when the ‘No’ would’ve gotten us closer to what we WANT.

Think about that the next time you make a business or life decision… 


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