Ever wonder… why isn’t my business growing? (Read time: 3 min.)

Blog 2Monday morning… the beginning of a new week, a new day, a new opportunity to look at your business and ask, “What will I share with the world this week?”  And, yet, so many entrepreneurs wake up to Monday thinking, “How am I going to turn this around?”  Can you feel the difference between those two questions?

The first question is filled with possibility.  The second question is riddled with anxiety.  “But…”, a struggling entrepreneur might say, “How do I focus on sharing my talents with the world when I’m not making money in my business (or at least the kind of money I thought I would make by now)?”

Here’s my answer… The reason you’re NOT making that kind of money is because your focus is on the wrong thing.

Giving creates.  Taking denies.  

That’s true in life and business.  So let me ask you… when was the last time you put your WHOLE heart and mind into your business, not with a focus on “How many people can I sell this week?” or “How many offers can I make?” or “What’s my Call To Action?”  No, when was the last time you woke up, went to your blog or website, got on Facebook Live and thought to yourself, “I’m going to give EVERYTHING I’ve got because someone in my tribe needs it and I can’t wait to help that person out”?

When was the last time?  

Or are you so focused on making money and producing a certain income and being that Rags-to-Riches- Forbes Magazine Entrepreneur-of-the-Year story that all you can focus on is “How do I get there from here?”

I can help you out with that question too.  You don’t…

If what you want is a business that thrives, if what you need is an empire that lasts, the ONLY way to get there is this: give EVERYTHING that you have to your tribe because you want to.

Keep your revenue projections but don’t focus your day to day on them.

Look over your open rates and your conversions but don’t make that the high or low of your day.

Offer your products, services and courses to your tribe because, yes, they do need them but don’t make your business live or die based on whether you sell enough this week.  It will run your creativity dry, kill your desire, and ruin the relationship you have with your tribe.

You want success?  Be that, share that, and help others get that and then see what happens…

P.S.  The latest She Runs The Show podcast is all about the lessons I learned from launching the online course that nearly killed me (yes it did).  Check out the latest episode HERE.

Advertisements

10 Steps to a Successful Podcast (Read Time: 3 min.)

YetiPodcasting… Old idea, new technology.

Podcasting has been around for years but it has had its’ ups and downs in terms of popularity, reach and utilization.

2015 marks a turning of the tide for podcasts.

Why?

Starting with all cars produced in 2015, all vehicles will now have dashboards that have easy, built-in access to podcast directories like iTunes and Stitcher.  That’s right… No more fumbling with your smart phone as you start your car to find the MP3, the podcast directory, or the blog so you can find that little play button, hit play and hope that the podcast streams as you drive… Or the annoying pulling-over-to-the-side-of-the-road when you’re listening to a great podcast and, all of a sudden, it stops… which you can’t even do if you commute 2 or 3 hours into or out of a major city like New York, Los Angeles or Atlanta.  Pulling over and standstill traffic don’t go together.

So podcasting is here to stay… and it’s growing… and it can skyrocket your reach, your service and get your mission out into the world.

But should EVERY entrepreneur have a podcast?  Not necessarily.

There’s a lot that goes into the production of a high quality podcast with great sound.  Imagine trying to be the solo producer, star, director, and audio engineer for what used to be The Oprah Winfrey Show.  Could you really do that alone?  Of course not!  So, when you want to create a HIGH quality podcast and you want to give your listeners the BEST experience, it’s important to count the cost and assess if you have the time, energy, and stamina to really do this until your podcast creates revenue that then opens up your ability to outsource a lot of it.

In today’s Monday Method episode of She Runs The Show, I talk about 10 Steps to a Successful Podcast.

In today’s episode, you’ll learn: 

  • Why podcasts are THE tool to share your message with your tribe
  • 4 things you need to consider BEFORE making the decision to start your own podcast
  • 3 reasons most podcasts fail to build a following
  • The 10 steps to a successful podcast

–>CLICK HERE TO LISTEN<–